Built for tour operators and travel agencies
Build faster itineraries. Sell more trips.
Build the itinerary together. Send the proposal with confidence.
Built for modern travel teams
Build the itinerary. Send the proposal.
Faster workflows. Better client experience.
Plan faster with AI assistance
AIGo from rough brief to polished itinerary in less time.
Collaborate across sales and operations
Keep sales and ops on one live itinerary.
Let clients comment where decisions happen
Clients comment directly on the proposal.
Build branded proposals without extra design work
Send polished proposals with your content and brand.
One team. One itinerary.
Sales, ops, and managers work in one shared space.
Tag the right teammate instantly
Bring the right person into the right itinerary fast.
Keep pricing and trip details aligned
Keep pricing and trip details in sync.
Capture client feedback in context
Clients comment on the proposal in context.
Win back proposal time
Build the itinerary and send faster.
Make your brand look premium
Look polished in every proposal.
Pay for growth, not headcount
Grow without seat-based pricing.
Why teams switch
Stop losing time in
Build polished proposals without starting from zero.
Keep sales and ops on the same itinerary.
Make it easy for clients to review and reply.
What is Ratiba?
Safari software, answered
Straight answers about what Ratiba is, who it is for, and how it compares.
What is Ratiba?
Ratiba is an itinerary builder and proposal platform for safari operators, tour companies, and travel agencies. Operators use it to build interactive, mobile-friendly safari proposals that clients can view, comment on, and approve in a browser, replacing PDFs, Word documents, and Excel spreadsheets.
Who is Ratiba for?
Ratiba is built for safari operators, destination management companies (DMCs), travel agencies, and tour companies that sell custom multi-day trips. It fits solo operators sending a handful of quotes per month and teams handling hundreds of proposals per year.
How is Ratiba different from Tourwriter, Tourplan, or Travefy?
Tourwriter, Tourplan, and Travefy are generic tour operator platforms. Ratiba is purpose-built for safari and African tour operators, with features like game-drive scheduling, lodge content libraries, and park fee calculations that match how safari businesses actually work. Ratiba is also simpler, faster to set up, and priced flat instead of per seat.
How much does Ratiba cost?
Ratiba starts at $49 per month on the Starter plan with flat pricing that does not charge per seat. Full pricing is at ratiba.co/pricing.
Can clients view Ratiba proposals without creating an account?
Yes. Clients receive a link to view the full itinerary on their phone or desktop. They can leave comments on specific days, approve the trip, and pay, all without signing up or downloading anything.
Does Ratiba replace our existing CRM or accounting software?
No. Ratiba is focused on the proposal and itinerary workflow, from inquiry to booking approval. It works alongside existing CRMs and accounting tools, and integrations with tools like WhatsApp, Xero, and Stripe are on the roadmap.
Get a glimpse of what's possible
Explore some sample itineraries below — all made with Ratiba.
Ready to show clients something better?
Build the itinerary together, price it clearly, and send a proposal clients can comment on in real time.